Semiotics- XXL Magazine

  • Semiotics used here, Ludacris is seen holding a video camera in the same way a gun would be held
  • The "gun" represents a lot within the hip hop genre, violence, anger etc.
  • By Playing on the image of Ludcris holding a video camera the way a gun would be held, it goes against the conventions that you would expect to go along with a hip hop artist on the front of a magazine. 
  • Going with the theme of the gun, the article title is called "Ludacris will shoot your a$$-Rapper turnt actor"
  • The word shoot, and the image fit together, but in different ways to what would be expected from a hip hop artist. 
  • XXL magazine has used Semiotics, and playing on words to portray a rapper "shooting" very unconventionally.

Reader Profile

For my music magazine, I have chosen an underground music theme. I have done this because I believe that in the market right now, there is not an outlet for people who are not fans of mainstream music, to receive information on new, underground artists. The name of my magazine will be "Behind The Mike". To decide this name, I conducted a survey for music fans aged 15-30 and the name Behind The Mike, came out as the most popular. 


Reader Profile- Tristan. 
Tristan is a 17 year old musician from Camden. He is currently doing his a levels and studies Biology, Chemistry, Music and English Literature. He plays many instruments that include, Guitar, Drums Piano and Saxophone. Tristan is the lead guitarist in a band called "Medicinal" His band frequently competes in garage music competitions, and are quickly gaining recognition within the UK underground scene. His band have done many collaborations, and always make the effort to try and put together concerts including other Indie/Indie Rap bands, to raise awareness of the expanding creme of underground artists coming up through the ranks. This magazine would be very helpful to him, it would help him in his discovery of bands and individual artists, that could fill up the line up when he does arrange a concert. Not only this, but this magazine could help his bands bid for recognition. They Feel that they have exhausted the use of social networking sites for promotion, and their bands would more than benefit from a form of promotion and distribution that is shop bought. Hence the magazine. 

Survey Distribution

Survey.

Please take a few seconds out to complete my survey. Thank you xxx

http://www.surveymonkey.com/s/7HYJKHJ

Rolling Stone and We Love Pop, Inside Research. (1)

Rolling Stone Inside Research. 
  • Rolling Stone Normally retails for  £2:59 
  • The Colour Scheme Is usually a white background with the Master head, "Rolling Stone" In red. However, this varies sometimes, depending on the wardrobe and location of the artist, to avoid Colour clashing. 
  • The Magazine Normally Has one central piece that is done on the featured artist. These are usually quite revealing, famous articles have been ones such as "Rihanna Strikes Back" or "Jay-Z- King Of America".
  • The rest of the articles are usually much smaller and music related, but aside from music, issues such as politics, movies and Tv, and reviews.
  •  The Original genre of the magazine was Rock, but as the years have passed, Hip Hop and Pop have been in alliance with Rock.
  • Rolling Stone does not have an online version of the magazine, it is only sold in stores, however it does have a website that gives almost a leak on each magazine before its release. This is effective because it helps the reader to know what they would be buying before they bought it. 

 

We Love Pop Inside Research.
  • We Love Pop Usually retails for £3:79 and more often than not comes with a free gift, Nail Paint, Lip Gloss etc. all gifts cater to the target audience of the magazine, which is teenage girls. 
  • The Colour scheme  is always, Bright and colourful master head on a white background, and the featured artist is always dressed brightly.
  • The articles again are focused mainly on the target audiences, for example, the magazine is rich in interviews, with boybands, and younger female artists,
  • The Magazine contains posters (Boybands Mainly)
  • Everything about the magazine, is directed at its target audience.   
  • We Love Pop  magazine, does not have online access. 











 We Love Pop, Inside Research.

Deconstruction of RAVE Magazine Cover.